If you're looking to keep your white hat on, then there are definitely some techniques to avoid in SEO efforts (whether done by yourself or others).
1) Cloaking
2) Duplicate Content
3) Automatic Content Creation
4) Keywords Meta
5) Automated Submissions
6) Doorway or Gateway Pages
7) Distributing Malware
8) Title Stacking
9) Hidden Text
10) Link Exchanges / Bad Neighborhoods

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